Hubspot - best CRM for startups

HubSpot is the best CRM for startups, it’s a great tool that can help you grow a start-up or small business with the help of awesome FREE CRM, Sales and Marketing Hubs and integrations.

Firstly, what is CRM?

CRM stands for Customer Relationship Management system which is aimed to help you structure, automate, keep and organise your deals and contacts.

In a wider meaning, it’s a single place to interact with your visitors, leads and customers. On the other hand, it’s a place for interaction between your team members too.

CRM systems help companies including small businesses and startups to stay connected with their clients in a coherent and structured way. With the help of CRM, that is set up right based on your business, you’ll be able to achieve your goals faster and stay connected with customers long term.

CRM usually include Sales, Marketing, Customer Support and other valuable services for your business.

Why Hubspot is the best CRM for startups

So , let’s move ahead and consider arguments why HubSpot is the best CRM for startups and some small businesses as well.

There are many features in HubSpot, and I will distinguish the most important for startups, in my mind.


I know different CRM systems, and Hubspot is providing the most valuable features in their free version. You can use their Sales CRM for free forever! It means you can store unlimited number of contacts and companies, create deals.

Of course, when growing a startup or small business, every penny matters. And HubSpot will save your budget that can be spent on Marketing, salaries or other activities.

2. Connection with Gmail

Do you happen to worry whether your emails are opened or not?

If you connect your Gmail account with HubSpot, you will be able to check easily, if your emails are open and how many times people open them.

Hubspot connection to gmail

Not only that, you will have a chance to send messages via Hubspot, and operate your contacts and email from a single place.

After somebody sends you a message, they will be added to your contacts by automation, and you will not have to look for them across all your emails.

3. Marketing Hub

You’re lucky! Recently HubSpot allowed us doing Email Marketing for FREE with some limitations – 2000 emails per month.

Usually for a startup it’s more than enough! Start small and upgrade your HubSpot account when you have started earning real cash.

Hubspot free sending emails

Have more sophisticated reporting, analytics, creating Opt-In forms and many other features you might need in paid plans.

Grow step by step or stay at a free version forever, that you and your startup who decide.

4. Huge discounts for qualified startups

HubSpot has a special offer for qualified startups. It means that if you qualified as a startup, they will reduce price on Marketing, Operations and Sales hubs starting from 30% to even 90% for a first year!

More information you will find at their website

Bonus: Video showcase for Digital Agencies

I have created a video showcase of how Digital Agencies can use Hubspot Sales CRM for their Sales activities. This video is open for everyone at YouTube below.

At this video you can watch how to create sales stages, deals and move them through a whole buyer’s journey.

You can see that I’ve created different stages including Idea / Interest, Requirements, Waiting for Estimation, Estimation received, Proposal Sent, Negotiations, Won / Lost, and On Hold.

Of course, Hubspot allows everyone to customise their pipelines based on a specific buyer’s journey of your startup or small business.

The goal is having a visual representation of your sales process. Following this approach will help you to see the whole picture of your sales, notice possible gaps and issues that can be resolved. Thus, the sales process will become more smooth and your startup will achieve faster progress. As you know, time is the most important asset.

Recap: HubSpot is the best CRM for startups

Above I have described why Hubspot is the best CMS for startups.

Main reasons are:

  1. Free Sales CRM
  2. Integration with Gmail
  3. Many features in Marketing Hub.
  4. Huge discounts for startups

Being an official HubSpot partner, we are helping our customers to integrate HubSpot into their startups and small businesses.

You might be interested in reading an article about best hosting provider for small businesses.

Feel free to contact us if you have any questions.