In a world where digital marketing moves faster than most teams can keep up, pairing HubSpot’s automation and analytics with Adobe Express’s creative speed gives businesses the best of both worlds — data-driven insight and design agility.
Together, they let you plan smarter, create faster, and keep every campaign on-brand from concept to conversion.
The Quick Take
- HubSpot handles the when, who, and how of your marketing — campaign strategy, workflows, CRM data, and analytics.
- Adobe Express covers the what — creating eye-catching visuals, social assets, and branded materials at speed.
- Use them together and you get a marketing engine that’s equal parts creative and automated.
The Dynamic Duo of Efficiency
Imagine running a new campaign: your team maps out goals and workflows in HubSpot, then pivots to Adobe Express to create the visuals. No back-and-forth with designers, no missing assets, and no mismatched brand colors.
Within hours, you’ve got a coordinated campaign ready to deploy across social, email, and print — all measurable inside HubSpot.
Here’s the basic rhythm:
- Plan and segment audiences with HubSpot’s CRM tools.
- Design assets in Adobe Express — everything from social graphics to flyers.
- Upload and distribute through HubSpot’s marketing suite.
- Track engagement and conversions from a single dashboard.
Campaign Asset Integration: HubSpot × Adobe Express
|
Campaign Asset Type |
Created in Adobe Express |
Managed in HubSpot |
|
Social Media Graphics |
Design branded posts and story templates with drag-and-drop tools. |
Publish and schedule across Facebook, Instagram, LinkedIn, and X using HubSpot Social Tools. |
|
Landing Page or Blog Images |
Create feature images, infographics, and CTAs sized for web use. |
Upload via HubSpot File Manager or CMS Hub for blogs and landing pages. |
|
Event & Promotional Flyers |
Customize printable or digital flyer templates for events and offers. |
Attach to HubSpot Marketing Campaigns and distribute through emails or forms. |
|
Business Collateral (Cards, Brochures) |
Generate branded materials from Express templates. |
Store approved assets in HubSpot File Library for shared team access and version control. |
Quick Checklist: How to Sync HubSpot & Adobe Express for a Campaign
Before you hit “launch,” make sure you:
- Define your campaign goal and target personas inside HubSpot.
- Choose Adobe Express templates aligned with your brand kit.
- Export visuals in optimized formats (web, email, print).
- Upload to HubSpot’s asset library or CMS Hub.
- Track performance metrics — clicks, opens, engagement, conversions.
This keeps the creative-to-analytics pipeline tight and repeatable.
Why Businesses Love This Combo
- Speed: Rapid design meets automated delivery.
- Consistency: Every visual stays on-brand across platforms.
- Insight: HubSpot analytics show exactly which visuals convert.
- Scalability: One workflow supports social, email, and event campaigns.
Questions Marketers Keep Asking About Using HubSpot + Adobe Express
Even when teams see the potential of combining HubSpot and Adobe Express, a few common questions tend to pop up. Below are quick, practical answers to help you decide how to make this duo work best for your workflow.
Q1: Can Adobe Express connect directly to HubSpot?
Not yet natively, but teams can easily upload assets or use integration tools like Zapier or Make to connect the two.
Q2: Is Adobe Express beginner-friendly?
Yes — it’s designed for marketers, not designers. You can create professional-grade visuals fast, using templates, brand kits, and auto-resizing for every platform.
Q3: Why not use only HubSpot’s built-in design tools?
HubSpot’s editor is great for simple layouts, but Adobe Express adds more creative flexibility — especially when you need unique campaign visuals that still align with your brand.
When to Use the Duo
Use HubSpot + Adobe Express together when you’re:
- Launching a new product or seasonal campaign
- Hosting webinars or trade shows
- Sending newsletters or nurture emails
- Creating visual lead magnets or downloadable assets
- Running rebrand or refresh initiatives
HubSpot and Adobe Express complement each other beautifully — one organizes your marketing universe, the other brings it to life. Together, they help businesses modernize their marketing without bloating tech stacks or budgets.
For growing teams that want to move faster and look sharper doing it, this partnership delivers a rare combination of creative freedom and operational control.
Photo via Adobe Stock